Apple

How Microsoft Became Uncool And Lost Touch With Consumers

How Microsoft became uncool and lost the consumer market

There was a time when Windows was cool. A long time ago, people lined up to get new versions of Windows when they went on sale. Maybe not quite the numbers of people outside of Apple stores at the height of iPhone madness, but still – Microsoft was pretty cool.

When the iPhone was released in 2007, Microsoft began its long decline with consumers. […] continued

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Could Microsoft Have Kept Windows Relevant?

Could Microsoft have chosen a different path?

We have arrived at a point where Microsoft no longer has a Windows division. To a generation of computer users, Windows was the product that defined Microsoft and defined our own relationship to technology. Now that defining product is a legacy, used by many but beloved by few.

In this article: Could Microsoft have done anything differently? […] continued

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Microsoft Acknowledges The Inevitable: Windows Is Sailing Into The Sunset

Windows is sailing into the sunset

Microsoft announced an internal reorganization last week and raised the profile of its cloud, artificial intelligence, and enterprise teams.

This would not normally be an important event for us. Microsoft frequently reshuffles its employees. This reorganization, though, has major repercussions for every computer user.

Microsoft no longer has a Windows division. […] continued

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Tech Giants And World Domination

Five companies dominate the Internet

Five companies – Google, Apple, Facebook, Amazon, and Microsoft – dominate everything that happens in technology. They arguably wield more power than many governments and they have an outsized influence on the global economy.

These dominant platforms have created barriers for competitors. We haven’t had a major new technology company emerge in more than ten years. […] continued

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Around The World In 80 Taps: Google Pay, Apple Pay, And Contactless Payments

NFC mobile phone payment

I never used a credit card in Australia. I bought coffee and sandwiches and souvenirs and dinners and clothing, but I never pulled out my wallet. I never used cash, either.

I tapped.

You should tap.

Australian merchants accept mobile payments with Google Pay or Apple Pay for almost every transaction. […] continued

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Looking Forward: Google Home, Amazon Echo & Home Assistants

Google Home, Amazon Echo & other home assistants

The battle between Amazon and Google in the market for home assistants will be the source of the most interesting technology advances in 2018.

You probably know the basics. Perhaps you have an Amazon Echo or Google Home in your kitchen already. You may not be aware, though, of how broad the vision is for these devices and how far Amazon and Google are prepared to take them. […] continued

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Rules For Computer And Online Safety 2018

Computer and online safety 2018 - Stop, Think, Act

These are the rules for computer and online safety in 2018. You can download a copy here.

You will be safe if you are cautious. Stop and think before you click on links, before you call unfamiliar phone numbers, before you install programs, and before you fill in passwords.  Only your vigilance will protect you against bad guys. […] continued

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Office 365 Tip: How To Turn Off Focused Inbox And Turn On Clutter

Outlook - clutter and focused inbox

I don’t like Focused Inbox. I want my Clutter back.

Focused Inbox is Microsoft’s new method of filtering mail for Office 365 business accounts. Here’s more info about Focused Inbox.

The short version:

•  Clutter and Focused Inbox are both ways to separate important messages from messages that are less likely to be important to you – newsletters, notifications, marketing and ads. […] continued

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Looking Forward: Always Connected Computers

Always Connected computers

Stretch your imagination.

Imagine that you pull your laptop out and pop the lid open and start using it right away. There’s no delay, no swirling circle – it’s just on, bang, every time. You put your finger on the fingerprint reader and you’re logged in immediately.

Now imagine that the computer is always online with a working internet connection. […] continued

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Meltdown & Spectre: What You Need To Know About Intel’s Security Disaster

Meltdown & Spectre - Intel's security disaster

Nearly every modern processor has security flaws that potentially could allow hackers to steal data from any computer or server. The two related problems, code-named Meltdown and Spectre, have the technology industry in a tizzy and spilled over to the mainsteam press a few days ago. They are difficult to fix and alarming to read about. […] continued

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The 2017 Bruceb News Year In Review

The 2017 Bruceb News Year In Review

A year ago I wrote this prediction: “The word of the year for 2017 is “chaos.” Write it down, seal it in an envelope, open it up a year from now and see if I got it right.”

I think I get full marks. (Although Dictionary.com chose “complicit” as the word of the year, which has a certain snarky charm.)

We are in a transitional time in technology, with a handful of very large companies – Apple, Google, Facebook, Amazon and Microsoft – accumulating power and wealth and dominating the landscape. […] continued

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Look Back At Your Favorite 2017 Music In Spotify (And Listen To My Top Ten!)

Spotify top songs 2017

If you’re a Spotify subscriber, pay a visit to https://2017wrapped.com/ to get a look back at your Spotify listening habits in 2017 – the good, the bad, and the embarrassing. Your reward will be a playlist of your favorite songs from 2017, plus a second playlist of songs you might enjoy that you haven’t listened to yet. […] continued

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Ch-Ch-Ch-Changes: Focused Inbox Is Replacing Clutter In Outlook

Focused Inbox is replacing Clutter in Outlook

Microsoft just wants to be helpful. It’s eager to be helpful. It can’t stop itself from trying new things, just in case they’re a little bit better, even if you didn’t ask for any changes and you don’t really want new things.

Imagine that every six months you came home and Microsoft had rearranged your furniture without telling you. […] continued

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Why The iPhone X Will Make Apple A Trillion Dollars

Apple will be the first trillion dollar company

Apple will almost certainly become the first company in the world with a market capitalization of one trillion dollars, perhaps within the next year or two. The new iPhone X will help take it over that threshold. Apple continues to to exceed all expectations and to defy all naysayers.

Back in ancient times – about three months ago – it was easy to believe that Apple was about to stumble. […] continued

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Apple’s Security Disaster And What It Means For A Golden Key

Apple's security disaster

On Tuesday, the word spread that Apple’s latest release of its operating system for Mac computers, MacOS High Sierra, had a terrible, dangerous problem. Anyone could sit down at any Mac computer and in seconds log in to an administrator account, with full permission to install programs, change passwords, read files – to do anything to the computer. […] continued

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